A proven framework for launching your fashion brand

Build the foundation of your brand using my customer + market driven process to nail your concept, ace your positioning and conquer your market in 6 weeks

Join 100+ Creators & Apply to the Sprint Now

I will personally contact you to understand where you are on your journey to build your brand. I will show you what you can do (+how to do it) during a FREE 1h strategy session and see if you are a fit for the sprint.

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🔥 Get a FREE 1h strategy session with me when you apply
"Carmen is awesome! She helped me understand what I should focus on and delivered so much value"
"I am really impressed and I can't wait to see the results"
"[...] thank you again for your time and everything you taught me"
" I was lost [...] now I know exactly what to do to move forward"
Meet your host

Hey! I am Carmen Kiss, a fashion designer with 11+ years experience. I worked with dozens of brands, both startups and established brands. Now I am giving away all the secrets I learned over the years to help creators like you succeed!

During our 6 weeks together, you will:

  • know exactly how the industry works and learn a proven and repeatable approach to build customer focused brands
  • research the market and customers like the big-guns do
  • figure-out your positioning and brand DNA so your customers know exactly who you are and want to buy from you
  • build mood boards, know how to structure your design ideas professionally and how to tell your story
  • design a small collection based on your concept with all the key pieces you need to get started with your brand

You will have a market-ready fashion design concept (including the key pieces of your collection) you can use as a starting point to build your brand, tell your story and conquer your market.

Here is why most fashion brands fail

Most fashion brands who fail have a common trait: they lack a clear concept and a unique identity. They try to follow the trends and lose themselves in the process.

Their identity fades and customers are confused.

I am not talking about fast fashion brands, where the battle is almost exclusively on the price and who copies best the last catwalk looks.

I am talking about all the human sized brands, trying to do something meaningful and make a difference out there. Without a clear concept and a recognizable identity, they will be forgotten.

The sprint is designed to build with you the foundation of your brand, so you can succeed.

People don't buy clothes, they buy a lifestyle.

The secret sauce to building a successful fashion brand is the process of identifying who your customers are, understanding what they want and niching down your positioning and messaging so your purpose resonates with them.

It's also about the designs: knowing what works, what doesn't and building a clever collection your customers will love. A collection that will save you time, money and a lot of headaches during the production phase.

I will walk you through the exact process I refined for years working with successful brands so you know exactly what to do and avoid all the traps on the way.

✨ It is right for you if:

  • you are ready to take action and put in the work needed to go through the process
  • you want to learn a proven and systematic approach to building customer centered fashion concepts and collections
  • you want to stop trying to figure-it-out all by yourself and finally get clarity and results

🚩 It is NOT for you if:

  • you want a hands-off approach and don't want to be involved

Apply now & get a 1h free strategy session with me

Not a sales call, a real consultation for creators who have a real project. I will help you understand what you can achieve and show you WHAT to do + HOW to do it.

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Overview of the Fashion Design Sprint

Full Workshop curriculum

Pillar 1 - "Why"

We will explore together you why: what you want to do, who you are and what makes you unique. Our findings will guide the whole workshop and will be used as the starting point for the research.

  • what makes you unique
  • what kind of brand you want to build
  • what values you want to convey

Pillar 2 - "Research"

We will do a deep dive into market and customer research. We will use the same tools and methods the big brands use to size a market and deeply understand what your customers want.

  • what market you want to reach
  • who your customers are
  • what they want and why they buy

Pillar 3 - "Positioning"

Now that we know what you want to do and what the market and the customers want, we will use the data collected and the findings of the 2 previous pillars to position your brand and your value proposition.

  • define your brand DNA
  • position your brand on the market
  • know what to tell your customers

Pillar 4 - "Concept"

Now you have a clear idea of what you want to build and how you will bring it to the market. It's time to get our hands dirty and build the concept. It's an iterative process so what we will build here will constantly evolve until it's validated.

  • where to find inspiration
  • how to build moodboards (tools + process)
  • what to include and what to ignore

Pillar 5 - "Iteration"

Here it's all about challenging your vision, your choices and what you included in your moodboard to refine it. By refining, you get rid of misunderstandings and gain clarity. We will also start sketching pieces for your collection at this stage.

  • refined moodboard + concept
  • sketches for your key pieces (tools + process)

Pillar 6 - "Foundation"

We will take everything we did until now and put it together to create the foundation of your brand. You will have a solid concept that resonates with the audience you target and your first key pieces for your collection.

  • final concept
  • key pieces of your collection


  • color theory
  • print theory
  • case studies to learn from
  • follow up sessions to track your progress


What is the fashion design sprint?

The Fashion Design Sprint is a 6 weeks workshop made of 1 to 1 sessions with me and homework assignments to build with you the foundation of your brand.

Who is the fashion design sprint for?

The Fashion Design Sprint is designed for:

  • individuals who are in the process of starting their brand
  • influencers who already have built a community
  • established brands who want to refine their concept

As an individual, we will walk through how the process works and how to build the foundation of your fashion brand from scratch. As an influencer, we will make use of your existing community to guide our decisions. As a brand, we will evaluate where you are and build on the top of what you achieved to refine your concept and brand DNA.

Is it a fashion design course?

This is not a traditional fashion design course as I will not teach you how to use photoshop or illustrator to sketch your collection.

Instead, we focus on what makes the essence of your brand, what message you want to convey to your customers and how to position yourself on the market.

How much time do I need to follow the sprint?

The sprint is made of 2 types of events that require your time and attention:

  • Workshop sessions (1h30 individual sessions with me)
  • Homework assignments (1-2h assignments in-between our sessions)

To complete the program in 6 weeks, you need to be able to complete a Workshop session and a Homework session per week.

If you can't or if you want to go at a slower pace, you can. The workshop will just take longer than 5 weeks to complete.

As the workshop is 100% 1 on 1 with me, it's easy to adapt to your pace.

What tools do I need to attend the workshop?

You don't need any specific tool apart from a good internet connection and a webcam. All the online tools we will use together will be provided during the sprint.

I don't have any design skills, is the workshop right for me?

Yes it is. You don't need to have any previous design experience to attend the workshop. If you do, some parts will be easier and faster to get through but you will be completely fine if you don't.

Is it in person or remote?

The Fashion Design Sprint is remote only at the moment.

Stop Wasting Time and Rely On An Expert To Guide You

What if I can guide you through a proven process so you can save months of useless trial and error + thousands of $$

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Key pieces

Someone with 11+ years experience in creating concepts and designs

This is the type of experience that takes years to learn without help and there is no official title for it.

Someone Who Has Done It Before!

Someone who knows exactly what works, what doesn’t & who has worked with some of the most influential brands before.

Want to save time + get better results?

You can do it yourself but let’s face it… It will take you months to get your concept and designs right, if you ever get there…

Why not take a shortcut and get better results in just a few weeks?

Apply now & get a free strategy session with me

I will help you understand what you can achieve and show you WHAT to do + HOW to do it. You will get a tremendous amount of value from our call, I promise =)

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👉 Wait! There is a catch!
I don't work with anyone...

I work only with my dream clients because I want to do my best work and have limited time to work 1-on-1 with clients.

I have some criteria, could you be a good fit?

If you don't, someone else will

5-6 people (on average) contact me for projects every week but I only have time to work with 2-3 per month.

Will you be one of them?

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